Meet the Street Arts & Culture Festival

Downtown Red Deer will come alive with art, music, performances and community from September 3-5, 2021. Read on to learn more and get involved in this exciting new experience!
Meet the Streets

Meet the Street is an inclusive arts and culture experience that celebrates visual and performance art, music and creates meaningful community partnerships.

Get involved!

Meet the Street organizers are creating a weekend filled with attractions for all to enjoy. Creative vendors, artisans, performers, artists and cultural or community groups are invited to apply to be part of this exciting festival, September 3-5, 2021.

Opportunities include:

The deadline for applications is June 16, 2021.

Please note: At this time, we are proceeding with the planning of this event. We realize there will be challenges related to the pandemic and understand public health restrictions may require changes to the format. Organizers will adjust event details as needed to ensure public health restrictions are adhered to, and to protect the health and safety of all participants.

The alley improvements

Leading up to the festival are physical improvements and visual enhancements of two central alleys (Alley 49.5 and Alley 50.5, parallel to Ross Street), including the installation of white and multi-coloured lighting and audio speakers. These improvements, based on CPTED (Crime Prevention Through Environmental Design) principles, will help to deter negative activity and encourage positive activity in the areas.

  • The lights
    The ability to control the colours of the lights contributes to the ambiance of the space, creates opportunities for unique experiences and complementing event themes, and supports events (i.e. with national or international significance, local events that positively impact local community spirit, events that build community or to welcome visiting dignitaries). White lights provide full coverage of each alley, increasing visibility and sense of safety for pedestrian traffic.
  • The speakers
    Bluetooth capable speakers allow music to broadcast through the spaces, which can be changed to align with event themes. Outside of events, classical music is broadcast at all times to align with CPTED principles, and is a proven technique to deter negative gathering in urban spaces.

The murals

Throughout the summer, 10 original murals will be created and installed in these alleys to further enhance the vibrancy of these spaces. These murals will contribute to the creation of community landmarks that foster civic pride, and will help to create an inspiring backdrop for a variety of events.

Following an overwhelmingly successful response to a call for mural artists, the jury is currently reviewing submissions. 2021 artists will be announced soon.

Thank you to everyone who applied! If you were unsuccessful this year, please note that there are many ways to become involved with the festival as an artist or volunteer, and that this is an annual event so there will be more opportunities in the future.

The festival

Meet the Street festival is a celebration of the alley improvements and completion of the murals, and will serve as Red Deer’s official Alberta Culture Days launch.

There are many ways to become involved in the festival; opportunities for creative vendors, artisans, performers, artists, and cultural and community groups will be announced soon. Come and ‘meet the street’ with us September 3-5!

Check back soon for more information on the mural artist selection and for opportunities to get involved. You can also sign up for Arts & Culture email alerts at and follow The City on social media for updates.

Meet the Street
September 3-5, 2021
Downtown Red Deer

The pandemic

We don’t yet know what events will look like in fall 2021 due to the ongoing pandemic, but Meet the Street organizers will make adjustments as needed to ensure provincial public health orders are adhered to.

Land acknowledgment

The City of Red Deer and Meet the Street organizers recognize that these activities and murals are produced on the traditional Indigenous territories of Treaty 6 and 7. This land is also acknowledged as an historic Metis gathering site. It is our goal to honour and strengthen one another by providing a platform for First Nations artists to share their contemporary and/or traditional cultural expressions and histories.